Campaign and owner: [name]

Facebook destination: [Page / feed / Story / link preview]

Audience and purpose: [who needs to understand what]

Working canvas: [width × height in px; aspect ratio]

Essential content: [subject, date, short headline]

Crop and overlay check: [desktop / phone / native preview]

Export filename and format: [file]

Caption and destination link checked: [yes / changes needed]

Reviewer and decision: [name; ready / revise]