Audience and planning need: [who and what decision] | Season or event: [if relevant]

Named time zone: [zone] | Window A: [day/time] | Window B: [day/time]

Pin set: [comparable topics, formats and destination types]

Primary measure: [saves, outbound clicks or another defined outcome]

Per Pin: [URL, image identity, destination, actual publication date/time and promotion status]

Equal-age checks: [seven days] | [30 days] | [later checkpoint if useful]

Data qualification: [aggregation, missing metrics and changes to the destination]

Decision: [evidence, uncertainty, preferred window and next review]